Office advertising offers a unique opportunity to target one of the most affluent consumer groups on a daily basis. Elevator and lobby screens achieve some of the highest levels of engagement, capturing your audience as they head to their desk or before they step out into the busy streets of the CBD.
Lobby and lift screen content is unavoidable, impacting a confined and attentive audience. It’s the last message they will see before starting their workday, leaving a lasting impression that is reinforced each time they head out for coffee, lunch or a meeting.
Its digital format allows you the flexibility to execute campaigns at strategically selected times to get the most value from your spend. Ideal for showcasing premium products, office advertising provides a cost-effective medium to target a white-collar cohort.
Here are a few of the benefits of choosing office advertising for your next campaign:
We have the know-how to create powerful office advertising campaigns for a fraction of what you’d normally pay.
With access to over 2,500 elevator advertising screens in over 140 premium CBD office towers in Sydney, Melbourne, Brisbane, Adelaide and Perth, we can get your message in front of your target audience for 70% off the standard rate card.
How do we do it? Office location advertising opportunities are booked over 7-day cycles throughout the calendar year; at the start of each period, there is surplus advertising space that hasn’t been booked which we can offer to clients at heavily discounted rates.
Last minute still offers the flexibility to customise your office advertising to the campaign; a 100% last-minute campaign will get you the most bang for your buck, or opt for a 50/50 mix between pre-booked and last-minute slots if you’re running a more strategic targeted campaign.
We can even help you expand your campaign beyond offices to include billboards, retail/shopping centres, local transit sites, street adverts, universities, airports or fitness centres. We’ll recommend the most suitable mix of out of home mediums to minimise wastage and get the biggest return on your investment.
With an abundance of last-minute media inventory to choose from, we’ll help perfect your campaign to ensure it leaves a lasting impression on your target market.
We work on a first-in best-dressed basis, so enquire now to secure the best spots!